The internet today is the most important media. People use internet most often when they need some information regarding practically any thing. As a result there is a high increase in the number of websites on the World Wide Web. With the increase of this number it is not possible for the websites to stand out of the crowd.. Now it is not only the quality of your product that distinguishes you from the rest of the websites, it actually is the effort you put in marketing your website. This is a very important point because it determines whether your website will be able to sustain the competition or not. Social media is used as a tool by many of the people against this competition.
Social Media includes all those sources present on the internet which people generally use to put forward their opinions on the internet. There are many such resources currently being used by people. Blogs and forums are included in these resources. The blogs are being very effectively used by the internet marketers to promote the websites. The blogs have a chronological record of people’s opinion on almost every topic. By putting your links on the blogs of related topics you can create a very proper marketing campaign for your website.
The internet marketers have used social media to their advantage. The wikis and pod casts are an example of this fact. Blogs are also used as a resource to promote your website by using social media.